Engaging Erasmus+ program alumni is a powerful way to build long-term relationships and inspire new applicants. SayPro has developed a comprehensive social media strategy to keep Erasmus+ alumni engaged and to encourage them to share their experiences with prospective students. By leveraging platforms like LinkedIn, Facebook, and Instagram, SayPro can maintain an active alumni network that supports the Erasmus+ program’s growth.
The first step in this strategy is to create exclusive groups or pages on social media dedicated to Erasmus+ alumni. These groups serve as a space where alumni can connect with each other, share their success stories, and receive updates on the Erasmus+ program. SayPro actively posts content such as alumni spotlights, success stories, and job opportunities related to international studies, encouraging alumni to interact and stay engaged.
In addition to fostering a sense of community, SayPro encourages alumni to contribute content, whether it’s through guest blog posts, video testimonials, or live social media Q&A sessions. By showcasing these alumni experiences on social media, SayPro creates authentic content that resonates with both past participants and future applicants. This peer-to-peer connection is highly effective in motivating prospective students to apply for the Erasmus+ program.
SayPro also uses social media platforms to highlight alumni achievements, such as career successes or participation in Erasmus+ networking events. Recognizing alumni accomplishments on social media strengthens the connection between the program and its former participants, creating a positive feedback loop that encourages both current and future Erasmus+ applicants to stay connected and engaged with the program.