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SayPro South Africa Partnership on Erasmus+ Project How to Create a Social Media Strategy for Erasmus+ Program Alumni Networking

SayPro South Africa designs a targeted social media strategy to foster alumni networking among former Erasmus+ participants. Dedicated groups on Facebook and LinkedIn allow alumni to stay connected, share career updates, and support new students through mentorship.

SayPro publishes regular alumni spotlights, career milestones, and Erasmus+ reunion updates, using hashtags like #ErasmusAlumniSA. These stories inspire current applicants and demonstrate the long-term value of the program. Monthly themes — such as “Where Are They Now?” — keep alumni engaged.

Interactive content like polls, live Q&As, and job referrals strengthens the network. SayPro tracks engagement metrics to refine its content calendar. By turning social media into a collaborative alumni platform, SayPro reinforces Erasmus+ as a lifelong, international community.

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